Even small towns are not all that much different these days. Same aesthetic

All the small towns get ruined by the big city people coming there. They come in and their “vibe” transforms it into something else. They think they know how everything should be done and don’t understand localism.

The key to having a true vibe is to have no awareness of your vibe. It has to be organic, emergent. Small towns don’t care about vibes and can therefore have them.