Not just sometimes. Every time. It's like with the things we buy. All of them have price tags on them, every time we buy them. In fundraising we can get the thing for free and by default we will, but with a proper reminder we're much more willing to donate. Recurring donations, special fundraising actions etc. – it's all coming from the for profit business. I know that the content creators usually try to be for profit entrepreneurs, but in v4v model, where paying is optional, the fundraising approach should be implemented. Im my opinion.