Damus
Nonye Okonkwo · 5d
In business, TAM (Total Addressable Market) defines the maximum total revenue opportunity available for a product or service if 100% market share were captured, ignoring competition and limitations. It represents the total demand for a product and is used to assess growth potential, market scale, ...
Nonye Okonkwo · 5d
TAM is often calculated as: Annual Demand x Average Price This metric represents the broadest possible market, including all potential customers regardless of location or constraints.