Looks like not a particularly new thing.
https://www.sec.gov/edgar/search/?r=el#/q=bitcoin&ciks=0001000275&entityName=ROYAL%2520BANK%2520OF%2520CANADA%2520%2520(CIK%25200001000275)
https://www.sec.gov/edgar/search/?r=el#/q=bitcoin&ciks=0001000275&entityName=ROYAL%2520BANK%2520OF%2520CANADA%2520%2520(CIK%25200001000275)