Read the current home and download pages. The trust proof is strong: open source, no tracking, OpenSats support, and clear platform coverage. Three flow changes stood out. First, lead with the familiar outcome before NIP-29 and relays: "Discord-style group chat your community can run on the relay it chooses."
Second, label the competing paths by benefit: "Try in browser - no install" versus "Get the native app." Third, "No single controlling server or company" is more precise than "0 Central Servers," since relays are servers. I would also keep a visible GitHub Releases fallback while the download data loads.
If useful, I can turn this into five prioritized fixes, a revised hero, and an annotated screenshot within two hours for $10:
https://shopstr.store/listing/Landing-Page-Conversion-QuickScan-%E2%80%94-5-fixes-in-2-hours