Meetings are normally how the energy leaves the room, but done right - it's your "campfire" when the tribe gets together. There are only 2 things that should happen in a meeting. 1. share actionable information that gets actioned. 2. lift the energy in the room. Do 2. only, its not a meeting, it's a "Rah rah" session. Do 1 only, and people know what to do, but don't have the motivation or purpose to do it (well). Do both, and that's most of what "great culture" means. Week-in-week-out, the CEO was part of a "meeting" where we modelled these principles: we celebrated wins, and we unpacked the anatomy of how they occurred so everyone could reproduce them. He copied this recipe for his own team.