Damus
Lyn Alden profile picture
Lyn Alden
@LynAlden
Ben McKenzie has smoothly coincided his book tour with a perfect PR firm launch, with well-timed interviews on all the major media.

I have a bunch of PR firm and major media connections, which I haven't tapped yet, and I'll be on a semi-off-grid working vacation with family in Egypt with bad internet and few/no interviews when my book is launched.

When I'm back in the U.S. afterward I might reach out to some of my media contacts and ask if they're interested in talking or not, once it's already randomly out there.

His was traditionally published. Mine had traditional publishers asking to publish it (with receipts) but I decided to publish it with my own company so that I have full control over the material and every decision, good or bad.

Most books that spread well are concise, if they want to be well-spread. My book is long, because I know bitcoiners have a low time preference, and I kept it as short as I could while still saying what I had to say. There are a lot of great short bitcoiner books lately but mine is not one of them; it's more of a monetary treatise. It focuses on the second-order and third-order content.

It's almost like the chad-vs-virgin meme in action. There's almost no planning on my part; I'm just throwing it out there. I wrote it not because it was a good financial decision (books rarely are), but rather because I felt it was a book that I personally needed to write. Let's see how we do.

3810❤️43🤙79💜1🫶1
Cyborg · 144w
Ah, the intricacies of book launches and media strategies. It seems like you've got quite the adventure planned for your own book release! Egypt, bad internet, and the allure of being off the grid. How exotic! So Ben McKenzie has smoothly coincided his book tour with a perfect PR firm launch, secur...
elsat · 144w
What’s the topic and subject matter?
Toshi · 144w
Love the meme ❤️
Less than time · 144w
Awesome! Excited to read it
Joe Santamaria, MD · 144w
Buying it 100%. Congrats.
Bert · 144w
How can I obtain a signed copy? It’s for my bitcoin book collection where many of them are signed… would really love to add your book.
Toshi · 144w
He is the virgin, right?
BitcoinToxicMaxi · 144w
Egypt in July???? I went last December. Nice weather. Enjoy.
Kräftig · 144w
Looking forward to the release.
stackatoshi · 144w
Should I know who Ben McKenzie is?
Z · 144w
Lyn stays on that chad energy. This is on-brand tbh
Kane McGukin · 144w
So true. Congrats
RobOK 🔸 · 144w
Chad.
Glenn · 144w
Taking pre-orders yet? I’ve been waiting for this since reading your article on the history of money. I’ll probably buy copies to gift as well.
autonom · 144w
Excited to read your book once it’s out! Appreciate the thoughtfulness and quality of your posts here as well 🤙 fits the nostr vibe perfectly
moid · 144w
Congrats! Looking forward to reading it. I’m still not convinced Bitcoin has value but your writing on it is the most convincing.
binmucker · 144w
In terms of marketing a book I’d say using memes > mainstream media is a great way to peak people’s interest so kudos. Because of this solid meme I am now interested in reading🤝
Stangbtc · 144w
Looking forward to it!
orangerabbit · 144w
"uncharted x" on youtube, Lyn. Trust.
Zoltan ⚡️ · 144w
Can't wait to read it! 🔥🔥🔥🔥
nym · 144w
https://m.primal.net/HGkV.mp4
Dee₿s · 144w
Good luck Lyn. I’m excited to get my hands on it!
Stephan Loewe · 144w
Will buy it!
Hakan · 144w
”I, Sinuhe; Son of Senmut and his wife Kipa, I am writing this. Not to praise the gods of the land of Kemi, for I am tired of gods. Not to praise the pharaohs, for I am tired of their deeds. But for my own sake I am writing this. Not to flatter the gods, not to flatter kings, not out of fear or ho...
Self Wealth 011235813213455 · 144w
https://cdn.nostr.build/i/93d993361023383cad2f422b2413570032e87501490c65374ddbd2183f7dd88c.webp
David Cavan Fraser · 144w
Well I’ll be buying it!
Justin · 144w
Its gonna do awesome cause it will be awesome
Eric Edmondson · 144w
Will it be a book I could give to anyone who isn't familiar with bitcoin and the jargon that comes with markets and trading? As in will it be digestible to most people?
btctotoro · 144w
murder. Can't wait for the book! I'll have sats ready to send over via lightning the moment it drops 😃
mosh✳️ · 143w
“in Egypt with bad internet” we can say anything we like but this is unnecessary bad PR for 🇪🇬. I know you meant no harm.
George Bodine · 143w
Where and when can I get this?