This is the only way! If you're a developer - build for people outside of Nostr. If you're a content creator - speak about niche/topics outside of Nostr. Nostr needs to feel intuitive and inclusive to the common people in order to grow.

How do we appeal to people not on nostr?

Nostr won’t win because of one breakthrough product. It’ll win when it quietly becomes the best backend for multiple unfair advantages. The Protocol wins when it can enable things that were previously impossible or unfairly restricted.

https://blossom.primal.net/d854309461a3fabc315ec4e68dc04c72f1cb0036d3cfbee256e990e8c11de6bb.gif