China Evening Missive
No longer optional. It is imperative that CEOs of every single serious multinational travel to China at least annually. Recall last year when the Ford CEO was here. He left with a Xiaomi car and raved online about the quality.
All companies irrespective of industry need to have an office in China if for no other reason than opposition research. The future of global competition begins here. In China.
Starbucks is the perfect case study of what will happen if you aren’t close enough to this market.
https://www.motor1.com/news/792130/honda-reacts-china-supplier-strength/
No longer optional. It is imperative that CEOs of every single serious multinational travel to China at least annually. Recall last year when the Ford CEO was here. He left with a Xiaomi car and raved online about the quality.
All companies irrespective of industry need to have an office in China if for no other reason than opposition research. The future of global competition begins here. In China.
Starbucks is the perfect case study of what will happen if you aren’t close enough to this market.
https://www.motor1.com/news/792130/honda-reacts-china-supplier-strength/
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