2/3 So there is no podcaster or listener demanding podcasting 2.0

Bottomline we are not marketing podcasting 2.0. Whose job is it to market podcasting 2.0 and educate the market on all the tags. PSP, Podcast Index, Hosts, Apps, ????

When a task belongs to everyone, it becomes no one's responsibility because people assume someone else will do it.

One new feature TrueFans is currently working on is allowing podcast creators to create clips/soundbites in three different ways.

1. Highlight the audio inside TrueFans to create an audio clip.
2. Upload an audio clip
3. Upload a video clip - both horizontal video clips and the new vertical video clips.

The Soundbite <podcast:soundbite> allows podcasters to have a mix of audio/video clips in the RSS feed.

Here is a very early test page.
https://truefans.fm/podcast-for-testing/6a3537330207a27baa8169f6?tab=clips

4/4

Podcasting 2.0 would be focused on BASIC building blocks - person, transcript, chapters, location, guid, alt enclosure etc.

Podcasting 3.0 would focus on the MONETISATION tags - funding, value, vts, premium content etc

Podcasting 4.0 would focus on DISCOVERY tags - playlists, podrolls, publisher feeds and network feeds etc.

This is just an idea to see how we can help podcast creators better understand all of the podcasting tags without overwhelming them.

I'd love people's thoughts.

1/2 - Podcast Marketing
Podcasting 1.0 was invented by Adam Curry. It remained stagnant for many years until @nprofile1q... (Curry) & @nprofile1q... (Jones) introduced the new Podcasting 2.0 namespace and over the past 5 years, this group created the 28+ tags/features.

The success of Podcasting 2.0 can be measured by the adoption of the namespace. e.g Apple, Spotify, Amazon and a plethora of hosts/apps.

However the people not adopting Podcasting 2.0 (tags) are the podcast creators and I think I know why.

5/5 On the front end we show the play button as Premium and when a fan tries to listen without paying the audio is encrypted.

When a user clicks play, we bring up a popup to request payment. After payment is confirmed, we update the episode for playback.

4/4 - TrueFans lets podcast creators turn any episode into a 'Premium Episode' and set their own price in either Bitcoin or Fiat currency.

But more importantly TrueFans is the only podcast host that adds this Premium tag into the RSS feed.e.g Podcast:Paywall

There is a good discussion on this premium tag.

Github: https://github.com/Podcastindex-org/podcast-namespace/discussions/670

3/4 - Buzzsprout is one host that offers a variety of premium subscription services but none of these premium content options feature in the RSS feed Buzzsprout distribute for podcast creators.

This is a big problem and needs to be added to the Podcasting 2.0 tags.

1/3 - Podcasting 2.0 support for Premium Content?

Last week Podnews reported on Apple Podcasts Subscriptions getting support for video

Back in 2021, Apple announced Apple Podcasts Subscriptions. This service lets creators offer paid subscriptions to their shows in exchange for perks such as ad-free listening, bonus episodes, early access, and subscriber-only content.

Since then, creators have been able to offer paid subscriptions through Apple Podcasts to listeners in more than 170 countries.

For those interested Podnews Weekly Review is now out in both audio and video, after our technical challenges last Thursday.

https://truefans.fm/podnews-weekly-review/6ab8bfdefadda7d43952d54d

TrueFans Cinema Mode.

TrueFans enables podcast creators to aggregate all their content in one portal page. e.g audio, video, blogs, events & merch plus newsletters coming soon.

TrueFans also creates a Super RSS Feed with all these podcast elements but we also allow podcast creators to customise this SuperFeed in their advanced tab settings.

/cc @nprofile1q... @nprofile1q...

Live Now on Podcasting 2.0 with Adam Curry and Dave Jones. Lots and lots of Podcasting chat.

Link

https://truefans.fm/podcasting-20/6ab6ada6fadda7d439a06086

Stripe launches Pay By Bank. TrueFans adds support.

Pay by Bank is a single-use payment method that allows customers to pay directly from their bank account instead of using a card.

Pay by Bank runs on banking infrastructure and takes advantage of open banking APIs. When a customer chooses Pay by Bank, they first select their bank and then approve the payment on their bank’s mobile app or web portal.

Pay by Bank is available by default for payments between 0.50 GBP and 10,000 GBP.