Damus
HoloKat profile picture
HoloKat
@holokat
Yesterday I saw an ad 🤢 for some cosmetics and heard something weird… not exact wording but “89% of women would switch”.

I’ve seen “social proof” on websites and apps but this may have been the first time I heard it in an ad. It was just strange to me. 🤨

“Would switch” ?! Huh? … if what? Feels like there is potentially a false or misleading claim.
5❤️5🤙2✅1
nobody · 133w
89% of 17 women we selected for this statement is also true. C Bill Hicks
Undisciplined · 133w
Vague enough to be unfalsifiable
Alain · 133w
.. a false or misleading claim in an AD!? Say it ain't so!
Duck Nebuchadnezzar · 133w
Your current makeup now contains live fire ants. You could continue using what you have or you could switch to a new bottle of <product name>. Would you switch? yes / no
Adeptus · 133w
Because it's, at least, two things. 1- a made up statistic 2- an "appeal to majority". A common informal fallacy. Or it's true but not cited and poorly worded. (Not likely in this current societal climate)