99% of times on Nostr when you hear about how so and so rugged me (ICANN, Cloudflare, Namecheap...) what actually happened is just some clerical thing, forgot to renew the domain, credit card expired, didn't get the settings right, etc.
It's churn. The problem with getting more than 1% of bitcoiners using nostr is that a huge chunk of these potential users have already churned through nostr. The nostr churn rate is insanely high, for non-bitcoiners, but for bitcoiners too. A big chunk of the bitcoin community on X has given it a kick of the tires. Zooming out, hundreds of thousands of bitcoiners may have churned through already. So now you have to get them all back a second time, or a third time, it's almost impossible, usually you only get one shot with this, they don't come back for a second kick of the tires.
Bitcoin is killing nostr by making it unmarketable. The 99.x% churn rate is because of bitcoin more than any other factor. Newcomers are like "oh this is a bitcoin thing" and then they leave. Because they're not bitcoin people and never will be.
Nostr should never have made a faustian bargain with bitcoin.
If there is a nostr 2.0, it should not bake in bitcoin again.